M&M's World currently has five flagship stores around the globe — but the one right here on the Las Vegas Strip is where it all began. Opened in 1997, this was the very first M&M's World in the world!

Even if you're not a die-hard M&M's fan, you'll have a fantastic time at M&M's World! Spread across four floors packed with colorful merchandise, interactive art installations featuring your favorite M&M's characters, and even a real M&M's race car on display — it's a genuinely great spot for browsing and snapping photos. Let's take a closer look at this iconic Las Vegas Strip attraction!

M&M's World Info

Address: 3785 S Las Vegas Blvd | Map

Hours: Daily 9am–12am

The giant M&M's logo on the ground at the entrance sets the tone perfectly — welcome to Chocolate World!

Honestly, we'd never really thought about how many colors M&M's actually come in — until we walked through the door and saw the display cases neatly arranged by color: red, yellow, brown, green, blue, and orange. Six colors! Who knew?

All four floors of the flagship store are packed with goodies, with each level showcasing a different theme and product lineup.

The escalator area between floors is beautifully designed too. If you have a stroller or wheelchair, there's an elevator available as well!

The first floor features a Las Vegas-exclusive merchandise section!

The second floor is home to the legendary M&M's Chocolate Wall — an entire wall made up of M&M's in every color imaginable. It's absolutely jaw-dropping!

Add the M&M's-shaped ceiling lights into the mix and you've got yourself the most Instagram-worthy photo backdrop!

That colorful wall isn't just for show — you can actually mix your own cup of M&M's, choosing whichever colors you like. Pricing is by the cup, so grab as many (or as few) as you fancy!

Another highlight on this floor is the M&M's-shaped candy dispenser! Adorably designed and priced in the low $20s — after having your wallet battered by Las Vegas Strip prices all day, that honestly feels like a total steal. It was one of Cherry's top picks after exploring all four floors. XD

The third floor is filled with M&M's baking supplies and home décor merchandise!

Also on the third floor is a personalized M&M's station where you can customize your own chocolates! Add your own text, and we heard there are also some built-in Las Vegas-themed designs to choose from — perfect for a one-of-a-kind souvenir!

Throughout the store, you'll also find multiple M&M's character art installations that are perfect for photos!

And of course, you absolutely cannot miss the iconic Las Vegas photo spot — the M&M's character statues all decked out in their Vegas finest! These guys each have their own personality and costume, and they are a total must-snap.

The fourth floor showcases a replica of an M&M's race car — reportedly the #18 M&M's NASCAR car that actually competed in real races. Fish, being the complete car enthusiast he is, absolutely refused to leave. XD

M&M's World is bursting with four floors of merchandise, and the design throughout is vibrant and eye-catching — with fun little details tucked into every corner that make it a genuinely enjoyable place to explore. We only noticed afterward that even the front doors are shaped like an "M"! And when we visited, there happened to be an orange M&M character stationed at the entrance for free photo ops — what a treat!

Even if you're not a hardcore M&M's fan, this place is still a fun, quick stop for photos and a browse. That said, if chocolate isn't really your thing, you might find the merchandise selection a bit limited — a lot of the smaller items are chocolate-related.

Right next door is the Coca-Cola Store, which we honestly loved even more — it has a much wider variety of merchandise that both kids and adults will enjoy! And just across the street inside New York-New York, you'll find Hershey's Chocolate World, which is also absolutely worth a visit. We'd highly recommend knocking out all three in one go as part of your Las Vegas itinerary!

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